Design Per Kilometre
2026
Brand identity for an industrial design consultancy taking products from first idea to production.
We partnered with Lesedi Monosi, an industrial designer based in Johannesburg who founded Design Per Kilometre to help entrepreneurs turn physical product ideas into reality. Digging into the business, the gap we identified was clear. His studio needed an identity that, unlike other design studios, could match his manufacturing-grade expertise.
Mix & Mold: Positioning built around the full product journey
Set: A visual system built like a technical drawing
Serve: A brand that functions as a working tool
Design Per Kilometre
2026
Brand identity for an industrial design consultancy taking products from first idea to production.
Mix & Mold: Positioning built around the full product journey
Set: A visual system built like a technical drawing
Serve: A brand that functions as a working tool
We partnered with Lesedi Monosi, an industrial designer based in Johannesburg who founded Design Per Kilometre to help entrepreneurs turn physical product ideas into reality. Digging into the business, the gap we identified was clear. His studio needed an identity that, unlike other design studios, could match his manufacturing-grade expertise.
With the identity, templates and collateral in place, Design Per Kilometre had everything needed to launch and run without an outside designer to build the next deck, infographic or client brief.
Refuse To Blend In
Refuse To Blend In
Refuse To Blend In
the jelly studios
the jelly studios
the jelly studios